In order to further expand the brand market of Jingyuan Yellow beef and improve the influence and reputation of Jingyuan Yellow beef products, under the guidance of the People's Government of Jingyuan County, Ningxia Liupanshan Jinghe Food Co., LTD., Hainan Green Financial Service Cluster Management Co., LTD., jointly hosted on the morning of March 22nd. Ningxia Jingyuan Light Industry Park Management Committee co-organized Jingyuan Yellow beef product ordering meeting held in Ningxia Liupanshan Jinghe Food Company.

Figure | leaders and guests

More than 200 enterprises, cattle cooperatives, beef dealers and large farmers from inside and outside the district participated in the order. The promotional video of Jingyuan Yellow beef was displayed, and the product promotion of Jingyuan Yellow beef was carried out. The person in charge of Jinghe Animal Husbandry signed cooperation agreements with beef entrepreneurs from all over the country, and opened online ordering and on-site ordering at the same time.

Figure | cooperation signing ceremony

It is understood that the online and offline ordering meeting signed a total of 430 orders of Jingyuan yellow beef products, with a transaction volume of 21 million yuan. It not only enables "Jingyuan Yellow Beef" to enter a larger market and bring more business opportunities for the economic development of Jingyuan, but also enables the partners, distributors and consumers all over the country to have an in-depth understanding of Jingyuan high-quality beef products, promote the brand, image and products of "Jingyuan Yellow Beef" to the outside world, and further enhance the brand awareness and reputation.

Figure show many yellow beef products | site

In recent years, Jingyuan County has seized the development opportunities of "six special, six new and six excellent" industries in the autonomous region, based on the county reality, and continuously planted the "ecological and green" background color. The quality of Jingyuan yellow beef has been further improved, and it has been awarded the demonstration model of national agricultural geographical indication and the certification trademark of geographical indication, which is valued at 3.25 billion yuan by China Brand Construction Promotion Association.

The local county Party committee and government also regard the beef cattle industry as the leading industry to help farmers increase income and promote rural revitalization. They have introduced a series of policies to expand the quantity, improve the quality and improve the efficiency of beef cattle breeding. At the same time, they extend the chain and strengthen the chain, improve the weak points in processing and increase the added value of beef.

Figure | site to order

Sowe Group has long been committed to the construction of agricultural products brand services, its "troika" chain of enabling, with "characteristic ecological agricultural products" as the general starting point, to the market as the guide, to build a new pattern of integrated development of "production, education and research + marketing", to create a perfect "green ecological industry circle", to help revitalize enterprises in distress, continue to release new growth drivers, new vitality.

Figure | the guests check-in

The group's Green Gold Service and Jinghe Food jointly launched Ningxia Jingyuan yellow beef products online and offline ordering meeting, stimulating new vitality. It not only promoted the sales of Jingyuan Yellow beef, but also promoted the further upgrading of Jinghe food brand, which helped Jingyuan Yellow beef go out of the mountains and into the whole country, and constantly stepped on a new stage of transformation and upgrading development.