2023 Hainan First Pepper Industry Chain Development Forum

On the afternoon of April 16, under the guidance of Hainan Provincial Department of Agriculture and Rural Affairs and Haikou Municipal People's Government, the first 2023 Hainan Pepper Industry Chain Development Forum with the theme of "Pepper Development · Win-win Future" was held in Haikou Hainan Welcome Guesthouse.

2023 The first Hainan Pepper Whole Industry Chain Development Forum is held in Haikou

The forum was co-sponsored by Hainan Farmers Science and Technology Education and Training Center, Hainan Agricultural Products Processing Enterprises Association, and Free Trade Port Rural Revitalization Financial Media Service Platform, and jointly organized by Hainan Pepper Technology Development Co., LTD., Hainan Green Financial Service Cluster Management Co., LTD., and Hainan Nanguo Food Industry Co., LTD. At the event site, representatives of government departments, outstanding enterprises from various industries, and famous experts and scholars gathered together to discuss the industrial vitality behind the development of Hainan pepper and decipher the code of the development of the whole industrial chain.

Director of Agriculture Office of Hainan Provincial Committee

Secretary of the Party Group and Director of the Department of Agriculture and Rural Affairs

Director of Provincial Rural Revitalization Bureau

He Qiongmei attended the forum

Liu Hanxi, President of Hainan Agricultural Products Processing Enterprise Association and chairman of Hainan Nanguo Group, delivered a speech

"Pepper is one of the important tropical crops in Hainan and an important source of agricultural economic income in Hainan. The high-quality development of the pepper industry is of great significance to the implementation of the 14th Five-Year Plan in Hainan, and to make the tropical characteristic and efficient agriculture stronger and better." In his speech, Liu Hanxi, President of Hainan Agricultural Products Processing Enterprise Association and chairman of Hainan Nanguo Group, focused on the advantages of Hainan pepper industry and policy advantages, expounded the purpose of holding this forum, as well as the thinking and practice path of expanding and strengthening the pepper industry.

Ma Yuhong, Party member and deputy director of Hainan Agriculture and Rural Affairs Department, spoke

Pepper is the most widely used spice crop in the world, known as the "king of spices" "black gold", widely used in food and medicine industry, with great potential for development, is an important source of income for farmers in the eastern and northern regions of Hainan. Mr. Ma Yuhong, member of the Party Leadership Group and deputy Director general of Hainan Agriculture and Rural Affairs Department, emphasized in his speech that it is necessary to focus on the weak points in the development of the pepper industry, strengthen the leading role, strengthen the chain, revitalize the business form and establish the brand, and do well in the four articles of "excellent planting, strong processing, strong brand and vigorous finance", so as to promote the high-quality development of the whole Hainan pepper industry chain.

Tang Hua, co-investor of Hainan Pepper Technology Development Co., LTD., Executive Vice President of Provincial Association of Agricultural Products Processing Enterprises

Yang Jianfeng, Director of Pepper Center, Institute of Spice and Beverage, Chinese Academy of Tropical Agricultural Sciences

Xie Hui, Deputy Director of Processing Design Institute of Hainan Academy of Agricultural Sciences

Brand China Strategic Planning Academy Committee deputy secretary-general Zhou Qiuping

Four representatives of Hainan Pepper Technology Development Co., LTD. : Tang Hua, co-investor and executive Vice President of Provincial Agricultural Product Processing Enterprise Association; Yang Jianfeng, Director of Pepper Center of Spice and Beverage Research Institute of Chinese Academy of Tropical Agricultural Sciences; Xie Hui, deputy director of Processing Design Institute of Hainan Academy of Agricultural Sciences; Zhou Qiuping, deputy Secretary General of Brand China Strategic Planning Institute Committee; The keynote speeches "Science and Technology leads consumption as productivity, Finance enables enterprises to build strong brands", "Strengthen scientific and technological innovation Support, Boost the upgrading of pepper Industry", "Research Progress of main active substances in pepper", "Public Brand promotes the high-quality development of Pepper Industry" were delivered respectively, which suggested the whole industrial chain of Hainan pepper to grow bigger and stronger.

Round table interview

In the round table interview, Liu Hanxi, Chairman of Hainan Nanguo Group, Chen Kai, deputy general manager of Hainan Land Cultivation Hot Crop Industry Group Co., LTD., Chen Kebo, president of Hainan Pepper Association, Qi Xiangnan, general agent of Great Engine Hainan and general manager of Hainan Jinshi Technology Co., LTD., and Zhang Song, general manager of Hainan Pepper Technology Development Co., LTD., had a live dialogue with 5 guests. The author elaborated his understanding and views on the questions of "How to cultivate Hainan's 10 billion level pepper industry chain" and "how to build Hainan pepper brand".

Hainan Free Trade Port 2023 pepper promotion season launch ceremony

Experts at the meeting suggested that in the future, Hainan could make efforts to strengthen the public brand of Hainan pepper, build a comprehensive industrial brand system based on public brands and supplemented by local characteristic brands, accelerate the cultivation of "chain owner" enterprises of pepper industry, strengthen the benefit sharing mechanism of the whole industrial chain, and build advantageous and characteristic industrial clusters of pepper, so as to ensure the stable chain and increase efficiency and help rural revitalization.

On-site signing ceremony

At the strategic signing ceremony of the forum, the Trade and investment Service Department of Haiken Hot Crop Industry Group Co., Ltd. signed a contract with Hainan Pepper Technology Development Co., Ltd. to purchase 20 million yuan worth of pepper raw materials, and Sichuan Cuisine Food Co., Ltd. signed a contract with Hainan Pepper Technology Development Co., Ltd. to purchase 15 million yuan worth of pepper products. Ningxia Liupanshan Jinghe Food Co., LTD and Hainan Pepper Technology Development Co., LTD signed a contract to purchase pepper products worth 10 million yuan.